Kerridge Commercial Systems South Africa Blog

Time for a Website Makeover?

Written by Gaby Lipschitz | 26 Jun 2022 11:45:00 PM

According to the Cambridge Business English Dictionary, a makeover is defined as the process of changing the way something looks or works to make it better or more attractive.

Ecommerce has completely changed the principles of buying and selling. Recent statistics clearly show the annual increase in ecommerce spending, compared to traditional retail shopping. Over the past 3 years particularly, we’ve witnessed the fundamental role the internet plays in connecting businesses with customers and providing information.

The internet is accessible to anyone, anywhere, 24/7/365, so if you own a business but don’t have a website, you’re losing a lot of potential customers online. By ensuring customers can find out more information about your company, and your products/services at a time that they need, you can:

  • generate additional revenue and sales opportunities

  • create more awareness about your business in a cost-effective way

  • provide information to new and existing audiences on a mass scale

At Kerridge Commercial Systems, our Service Orientated Architecture (SOA) allows you to custom-build website integration with our solutions, and create custom mobile applications. Kerridge Commercial Systems can support your integration by using our powerful suite of APIs and Data Exchange Tools.

Our ecommerce tools integrate with your existing K8 ERP System, allowing you to trade 24/7/365. Customers can access your online catalogues, view product availability, review account information (BTB), and place orders any time they want. Your staff can access inquiries in real-time and update pricing terms with the click of a button. Business owners can save time and money by maintaining their own website, eliminating the need for external companies to make changes for them.

Another value add, is that customers can view their online accounts, view orders in their cart, check invoices and statements, and review and pay at their convenience from any device they prefer.

The benefits speak for themselves. Businesses have the opportunity to:

  • trade and display their offerings in a global shop window, 24/7/365

  • extend their customer base

  • maintain customer branch relationships

  • display their catalogues online

  • manage multiple branches using one system

  • improve customers’ service experience

  • automate tasks and enable customers to self-service

  • identify more upselling and cross-selling opportunities

  • create and ensure a seamless customer journey – from order to delivery

If you want to increase your sales, attract more website visitors, generate more leads, and enhance your customers' online retail experience, please contact us today.